Banners

Conventional printed banner advertising continues to be a popular choice among mainstream businesses even in the current internet and digital media age. The reason? They offer a good and cost effective method to attract customer traffic, offer new products and services, increase brand exposure, promote specials and sales, or to generally enhance awareness to a company, organization or event. It’s a very flexible medium that comes in a variety of sizes, weights, formats and materials (vinyl / PVC / plastic, fabric, canvas and others).

It creates a bold visual impact and can help spread your message quickly and differentiate you from your competitors. It’s a great way to attract your target audience without going overboard on your limited marketing budget. Most personalized banners are printed on a material called vinyl, which is the preferred print medium by the industry. They offer exceptional long-term durability, superior visibility, can be used in indoor and outdoor environments and are very inexpensive to make. Additionally, they are lightweight and pretty easy to fold and transport.

There are several types of vinyl banners:

• Matte vinyl – a water and weather resistant material. Can be used both indoors as well as outdoors. A good choice for designs that include images.
• Scrim vinyl – known for its strength, it’s often used in outdoor settings.
• Gloss vinyl – a preferred choice for banners that call for multicolored designs or images.
• Mesh vinyl – the strongest type of vinyl that can better withstand bad weather conditions. It has small holes so even strong wind gusts can simply go through the material. A solid choice for large format banners that will stay stable and safe in windy areas.
• Banner stands – extremely versatile and convenient portable exhibition display units that come in various styles (retractable, roll-up, adjustable and in other forms).
  They represent a quick and easy way to make a strong promotional presence at trade shows, meetings, presentations and conferences.

Common Custom Banner Uses

• Business Advertising
• Sales
• School & Classroom
• Church
• Trade Shows
• Exhibitions
• Promotion & Campaigns
• Events
• Baby Showers
• Bands
• Birthdays
• Parties
• Bridal Showers
• Sports Team
• Parades
• Weddings
• Welcome Home / Welcome Back Theme

Effective banners are readable even from a distance, so make sure your text is large enough, bold and contrasts the background color, so it can be easily read.
Use easy-to-read fonts, make the design as simple as possible, without clutter – but pleasing to the eye, choose vibrant colors and add an image or a logo if needed.
In most cases, the larger the size of the banner, the greater the impact.

Remember, a good banner will have a substantial effect on your company’s image – and so will a bad one, so make sure that it’s being created in a professional manner, so it will send the right message about your brand or cause.

Express Banner Making Tips

If you’re in a hurry and need an urgent banner solution, here are a few quick ideas that you can start implementing instantly.
Most banner printers do not have the ability to process last-minute, rush orders that can be completed in up to 24 hours.

However, some banner makers specialize in tight-schedule projects and offer fast turnaround times, even as quick as the same day or overnight.
The key to ensure that your project will be successfully completed and delivered within a timely manner is to closely follow the guidelines, requirements and instructions provided by the website.

Pay close attention to critical aspects like order cutoff time, artwork / material submission and proofreading issues, order processing time, shipping methods and times, etc.
If you feel that you still have unanswered questions after reading everything, pick up the phone, call the banner maker and ask for further help and more information.